Startup Accelerator Program

Supercharge Your Startup’s Growth with Our Digital Marketing Pilot Program

Get Accelerator Program Details

Companies We've Supported

3-Month Pilot Program. One Discounted Flat Fee.

We help startups accelerate awareness & engagement through paid media campaigns, driving MQLs and SQLs within weeks after kick-off.

From keyword research, ads, and landing pages to drip campaigns and reporting dashboards, Nephila provides everything you need to quickly launch ads on Google, Bing, and LinkedIn, generating pipeline fast.

You'll work with a dedicated team of designers, programmers, account managers, editors, and strategists, all focused on driving your success.

KICKOFF

Identify stakeholders, timelines & expectations. Categorize and prioritize service offerings/solutions/technologies, establish program OKRs & goals.

TARGETING

Identify target personas, total addressable market (TAM), ideal customer profile (ICP), ABM lists & key accounts, target competitors.

CONTENT JOURNEY

Identify customer journey stages. Align personas, pain points, and interests. Map stages to content, pinpoint gaps, and determine content production needs.

R&D

Analyze lead database,  lead scoring methods, sales cycle. Audit PPC setup & data.  Research competitive landscape, keywords (+/-),  adjacent technologies.

STRATEGY

Paid media strategy recommendations, paid search/paid social structures, budget allocation, campaign rollout schedule, content & design production schedule.

OPS & ANALYTICS

CRM workflows, response emails, lifecycle stages, list building, SFDC campaign tracking. Analytics setup for GTM, GSC, GA4, key events, conversion tracking. Aggregate reporting, custom dashboard setup.

PRODUCTION

Production of accounts, campaigns, ad groups, keywords, text ads, ABM lists. Design & messaging for landing pages, image ads, email templates, animations, new content pieces.

OPTIMIZE & SCALE

Once programs are live, optimization starts. Nephila will monitor KPIs, lead quality, pipeline influence and ROAS. We'll identify areas to streamline or areas where we can double-down.
Katie Finneran
Marketing Manager, Mocingbird
Within three months of working with Nephila, we tripled our lead generation results with high-quality leads."

Your Pilot Includes Our Full Suite of Services

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Fixed Management Fee, No Surprises

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Market Research & Competitive Analysis

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Keyword Research

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Landing Pages/Thank You Pages

Image Ads, Animated Ads, Video Ads

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Content Production & Design (eBooks, Infographics, etc.)

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Digital Marketing Strategy

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ICP/Persona Targeting Plan

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Content Alignment & Roadmap

Google Tag Manager, GA4, Google Search Console Support

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LinkedIn Ads Strategy, Setup, Launch & Optimization

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Google Ads Strategy, Setup, Launch & Optimization

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HubSpot Setup for
PPC Campaigns

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Response Emails, Nurture Campaigns

Ad, Email, Landing Page, Email & Content Messaging

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Aggregate Reporting & Analytics Dashboards

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Lead Quality Analysis & Recommendations

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Post Mortem Report